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Deepika Padukone to be the Brand Ambassador of Nescafe

Deepika Padukone to be the Brand Ambassador of Nescafe Brace yourself to some heady aroma and taste here as Deepika Padukone serves you Nescafe. Yes, the slim beauty will be the brand ambassador of the coffee king Nescafe. Deepika has been endorsing some of the best brands in the world like Sony Cybershot, Levis and will now represent Nescafe.  There are also talks that Deepika will be the brand ambassador of a leading perfume company. According to the latest Nielsen data, Nestle’s Nescafe had a market share of 52 per cent in Jan this year while Hindustan Unilever’s Bru has just 34 per cent share. But in April, the market share for...

I Hate Luv Stories is a Hit

I Hate Luv Stories is a Hit I Hate Luv Stories is a hit in multiplexes. The film has collected an average of Rs. 23 crores in its opening weekend. The remaining days till Friday July 9 had the movie amass Rs. 9 crores as net profit. The distributors have raked in close to Rs.16 crore to Rs.17 crore. Considering the movie had a low cost of production, the makers are quite satisfied with the way the film has shaped at the box office. Raajneeti continues it reign as the biggest box office hit of 2010. Raavan and Krantiveer-The Revolution have flopped miserably and are out of theaters.

Movie Review: Red-Alert, The War Within – Watch It!

Movie Review: Red-Alert, The War Within – Watch It! Red Alert-The War Within is a brilliant movie that touches the burning issues of waging war of naxalites in the country. Watch it for its brilliant script and a provoking narrative. What works for Red Alert-The War Within: Since it deals with India’s most burning issue in present times, it makes more sense to watch this amazing movie more than ever now. The script of the movie by Aruna Raje is splendid as much is the direction by Ananth Mahadevan. It is a courageous film that not explores the tough terrain of the landscape but breezes easily through the murky controversies that...

Hrithik Roshan’s wax statue in Madame Tussauds

Hrithik Roshan’s wax statue in Madame Tussauds Hrithik Roshan’s popularity has not diminished wee bit even after the flop of Kites; the sinewy actor has wrapped up Guzaarish and is working on Zindagi Na Milegi Dobara, Zoya Akhtar’s film. The actors are having fun shooting for the film in far Spain. Just as the shooting goes hunky-dory, the news is that Hrithik will be toeing the line as a wax statue that will be carved for him on the lines of the ones that  have been done for Salman Khan, Shah Rukh Khan, Amitabh Bachchan and Aishwarya Rai. The wax replica of the star will be kept in the Bollywood section in close proximity to...

Shah Rukh Khan has Rs.300 Crores Riding on him

Shah Rukh Khan has Rs.300 Crores Riding on him Bollywood’s King Shah Rukh Khan’s popularity does not seem to wane. In fact, he is in demand more than ever with Rs. 300 crores riding on him. Though films in Bollywood are flopping badly, SRK still stands out. He is one of the few actors besides the likes of Aamir Khan who can guarantee a hit. Reliance has bought the rights of the films Ra.One and Don 2 for Rs. 300 crores, according to industry sources. Don 2 has been purchased  by Reliance from Farhan Akhtar-Ritesh Sidhwani’s Excel Entertainment for Rs. 125 crores while SRK’s movie that will release by next, Ra. One...

Shimak Davar become Director

Shimak Davar become Director One of India’s best known choreographers and National Award winner for the movie Dil Toh Pagal Hai, Shiamak Davar  is assuming the mantle of  a director. He will be directing a movie called, ‘Slumdog Millionaire Goes Dancing.’ Percept Pictures will be producing the film; the film is said to be about a bunch of slum kids who are trained to participate in a dance contest.  Shiamak Davar had this idea in his mind since years and he thinks it is the right to bring the idea to fruition. Percept has said that Shiamak will personally choose the kids after auditions. Also former...

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